A grassroots running initiative in southern Manitoba is picking up momentum as it prepares for a new season.

Members of the Pembina Valley Run Club head out on a group run during the club’s inaugural season. The volunteer-run club is expanding across the region in 2026 with additional routes and meet-ups
The Pembina Valley Run Club, a free, volunteer-run group that began last year, is expanding its reach in 2026 with additional meeting locations, more running opportunities and a broader regional focus.
The club was launched by organizers Linnea and Erik Buchsmann after they noticed the growing popularity of community run clubs while living in Winnipeg.
“Run clubs created a sense of accountability, encouraged outdoor fitness and helped people connect with others in their community,” the Buchsmanns said. “When we moved to the Pembina Valley area, we hoped to meet others who shared the same enjoyment of running.”
With few organized opportunities locally, they decided to create their own.
“In the end, we decided to go ahead and create the kind of running community we felt was missing here,” they said.
During its inaugural season, the group operated as the Morden Run Club, meeting primarily at Morden Park on Saturday mornings. Participants would run a loop ranging from three to eight kilometres.
Attendance varied week to week, with some runs attracting as many as 20 people. Participants included runners of various ages, families with children and even the occasional dog.
Organizers say that variety and the relaxed atmosphere are part of what makes the club special.
“It’s truly a mix of everyone,” the Buchsmanns said. “Some very accomplished runners come out, but we also have people celebrating their first three kilometres, along with walkers and run-walk participants.”
Encouraged by growing interest, the group has rebranded as the Pembina Valley Run Club and plans to expand beyond Morden this season.
New runs are planned in Winkler, along with trail routes near Minnewasta Lake and other areas throughout the Pembina Valley. Organizers also hope to incorporate track runs and additional route options to provide more variety.
The club previously met about twice a month on Saturday mornings, but the upcoming season will introduce additional opportunities to run together, including Tuesday and Thursday evening meet-ups.
Each gathering begins with a brief welcome and overview of the route before participants set out with others who match their preferred pace.
“After the run, people usually stay for a bit to stretch, chat and get to know one another,” the Buchsmanns said. “We often bring some post-run refreshments to share as well.”
Most routes are planned around five kilometres, though participants are encouraged to adjust distances to suit their comfort level.
The club intentionally operates without membership fees or formal structure in order to remain accessible to everyone.
“Running is one of the most accessible forms of fitness, and we wanted to keep the club in that same spirit,” the Buchsmanns said. “Our goal has always been to grow community and encourage people to get active.”
Looking ahead, the group hopes to continue building a supportive running community across the region.
“Our main goal is to grow participation and continue building the local running community,” the Buchsmanns said. “The more people who come out, the more fun and supportive the atmosphere becomes.”
The club’s first run of the season is expected to take place in mid-April.
Residents interested in joining or learning more can follow the Pembina Valley Run Club on Instagram (@PembinaValleyRunClub) or Facebook.