The provincial government launched a toolkit last month to help municipalities recruit and retain healthcare workers.
The toolkit aims to help communities better understand how to recruit physicians, nurses and other healthcare professionals from other regions or from other countries, and support them in their communities over the long term.
Health minister Uzoma Asagwara said the toolkit was developed with municipalities and provides practical tools, best practices and ideas communities are already using to support providers.
“Health care doesn’t stop at the clinic door: it’s built in our communities,” said Asagwara in an April 23 news release. “Across Manitoba, we’re working with local partners to showcase their communities and welcome health-care professionals, support them as they build their careers and help them put down roots.”
Endorsed by the Association of Manitoba Municipalities, and building on strategies municipalities have found successful, the toolkit provides ideas to showcase a community so that potential recruits get a sense of what it would like to live in a particular community.
Once recruited, the work doesn’t stop. The toolkit says the decision of healthcare providers to stay in a community is “rarely about the job alone.” They must feel connected, and have access to resources such as housing, recreation, childcare, schools and affordability, as well as an ability to make friends and have a sense of belonging. That includes a quality of life for their partners and children.
Communities can tailor strategies to meet the needs of healthcare professionals coming from overseas or from different provinces, or to students completing a residency.
“Communities that are successful in attracting and retaining healthcare professionals think ahead about housing. That might mean identifying short-term, transitional options for those arriving quickly, or working alongside candidates with longer timelines to help them find permanent housing that fits their needs,” states the toolkit.
“Support often goes beyond housing itself. Many communities help new providers navigate the essentials of daily life—how to get around, establishing a bank account, where to set up utilities, how to access reliable internet and mobile services, and what to expect in a Manitoba winter. Small gestures, like guidance on winter readiness or transportation options, can make a big difference in helping someone feel prepared and confident in their new environment.”
Creating a social connection and keeping new medical providers engaged is also a successful strategy. Providers can be introduced to a “local ambassador,” they can be included in social circles and community activities such as sports or cultural events in order to help build “early relationships” and help them feel that they’re part of something bigger.
Each regional health authority has dedicated representatives to help a community recruit healthcare workers.
Visit the toolkit online at makeitmanitoba.ca
